Training
Impact
Kenya · Tanzania · Uganda — AFCON 2027
Copyright compliance, made visible, made valuable.
The Copyright Friendly Label mainstreams copyright compliance throughout the AFCON ecosystem. It makes compliant organisations visible — and turns responsible use of music, broadcast, photography and design into an asset for AFCON, the host countries, broadcasters, sponsors and every participating business.
Musical works
CFL broadcasters
Hotels, fan zones & venues
Federations
Sponsors
Fashion designs
Policymakers
Eight workstreams, one chain of value
Each part reinforces the next: cleared music gives verified users something worth licensing, and verified users give creators a market that pays.
Create
National song camps in Nairobi, Dar es Salaam and Kampala produce original AFCON music with signed splits and complete metadata from the first session.
Browse the catalogueBroadcast
Verified broadcasters get premiere windows and interview access on the catalogue, in exchange for licensing, reporting and creator credit.
See the broadcastersHost
Hotels, fan zones and event venues that hold their public-performance licences carry the label — and become the recommended places to stay and celebrate.
See the venuesCommit
Football federations and local organising committees direct accommodation, hospitality and advertising spend toward CFL-recognised partners.
See the commitmentsPartner
Sponsors and commercial brands place advertising and fan experiences with CFL broadcasters, hotels and venues.
See the sponsors
Advocate
Statements, photography and visual art — creators' rights across every form the tournament touches.
Enter the hubFashion design
Football fashion is authored work. Kits, kanga and kitenge prints, supporter wear and textile art, each published with its designer, rights status and licence terms.
See the collectionPolicy
Government and regulatory bodies embed copyright-friendly criteria in permits, tenders and host-city agreements so compliance becomes public policy.
See the bodiesWhy the label
Four things the label delivers
Branding
A visible mark that tells partners, sponsors and fans that this business uses creative work lawfully.
Economic value
Informal use becomes traceable, licensed and paid — and labelled entities get first access to the catalogue.
Creators' rights
Composers, performers, photographers and designers are identified, credited and remunerated.
Culture of respect
The durable outcome: creative work is understood to have an owner and a value, long after the final whistle.
Objectives & roadmap
From the pilot tournament to AFCON 2027 and on to the 2030 World Cup.
Read the frameworkTraining & awareness
Sector clinics for broadcasters, hotels, councils, transport, agencies and creators.
See the tracksImpact & evaluation
Indicators on revenue, remuneration, perception and collaboration — published in full.
See the indicatorsLaunch
Mashariki Creative Economy Expo
The platform, the registry and the first catalogue premiere together in Dar es Salaam, with a two-day programme of plenaries, licensing clinics and a B2B marketplace.